I'm a multidisciplinary designer and have been practicing design since receiving my bachelor's degree in 2010. For a little while I was a drummer, and there was even a time when I had a side hustle making and selling glass jewelry. My favorite dish to cook is coc au vin, and in my opinion, ice in a glass of bourbon is perfectly acceptable. I'm a bit of an introvert, but genuine conversation with earnest people is something I cherish. I live in Saint Paul, Minnesota, with my wife, our two dogs and two parakeets.
I lead Juniors and Seniors through a 300-level course titled DES324 - Interactive Design. I designed the course curriculum to be a deep exploration into all the concepts, processes, and skills necessary for a career in Interactive Design today. The course begins with basics like "The difference between the internet and the world wide web". By the end of the semester, the students are planning, content-strategizing, designing, coding, and presenting fully responsive websites. To avoid interruption of my professional practices, class periods for DES324 occur once per week at night during fall semesters.
Beyond providing design services, I manage all aspects of a very humble design studio. This includes pitching and presenting to clients, negotiating vendor contracts, invoicing, project management, the hiring of freelancers as needed (mostly project managers, photographers, illustrators, copywriters and developers). Day to day the Office tackles client needs regarding packaging, brand identity systems, websites, and advertisements, and preparing files for production or for hosting. I've worked with some lovely clients, including a medical device company, a credit union, a few musicians and artists, a community nonprofit, and more. I shelved Wyatt Office of Design when I joined Cooks of Crocus Hill, but it has continued to be the entity through which I still do freelance work.
Belletrist Today is an online publication focused on celebrating the impact that literature has on our lives. It's a passion project conceived by my wife and me in 2017, and while there is not much to speak about at the moment, it's quietly being built in the daily moments we can spare. Keep an eye out for future announcements.
Cooks is the Twin Cities' preeminent high-end culinary retailer, cooking school, and private event space. My role was to lead and execute nearly all of Cooks' design and marketing efforts in support of these three business divisions. This included a wide array of responsibilities, including: The creation of monthly print catalogs, the creation of email marketing newsletters distributed daily, and the creation of all website graphics, store signage, private event menus, and any other print collateral. I also shot and produced product and event photography. In addition to this, I managed Cooks' mailing lists in MailChimp, tracked and reported on newsletter metrics, continually added new products to Cooks' Magento-based e-commerce site, and designed and coded new web pages as needed. At times I also wrote marketing copy, refined Cooks' internal marketing processes to create additional efficiencies, and I helped formulate a strategic approach to Cooks' use of social media.
AIGA is a volunteer-based nonprofit, and AIGA Minnesota specifically serves roughly 1,200 members. I dedicated a portion of my free time since mid' 2014 to this vital pillar of the design industry and focused on the chapter's operations. Specifically, I helped prepare AIGA events by maintaining the AIGA MN's online event registration system. I also presented new opportunities to the board of directors and programing committees based on my evaluations of available data.
I assumed the role of UX Designer on the A/B and Multivariate testing team, which was tasked with designing and building tests targeting incremental improvements to the user experience of BestBuy.com. I also worked on the CoreBlue team building an employee-facing P.O.P. application.
I was brought in to BBDO under urgent circumstances to fill a vacant Designer/Art Director role and help deliver user interface work for Schwans.com.
I worked as an interactive designer, designing loyalty marketing websites for clients like Subaru of America, Oracle, Mazda, and NetApp.
I worked with clients such as Andersen Windows, United Health, and Nutrena Animal Feeds. Projects included print catalogs, sell-sheets, packaging design, as well as icon and logo design. Extensive packaging design work was created for Walgreen’s store-brand pharmaceuticals.
I worked with Payless Shoes, The Minnesota Twins, Marvin Windows, Syngenta, and more clients. Our work for the Minnesota Twins recieved a 2012 AIGA Design Show Award.
I worked heavily on the U.S. Pond Hockey Championships and several youth sports organizations.
While a student, I worked as Design Lead for Inkstone Student Literary Journal and as the assistant to the Art Gallery Curator. In 2010 I was awarded the AIGA Minnesota Portfolio One-on-One Design Camp Scholarship.